North America Autonomous Vehicle (AV) Market 2020-2030 by Offering, Automation Level (Level 1 - Level 5), Vehicle Type, Power, ADAS Feature, Ownership, and Country: Trend Outlook and Growth Opportunity

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North America autonomous vehicle market is expected to grow by 23.9% annually in the forecast period and reach $253.0 billion by 2030. Highlighted with 32 tables and 74 figures, this 129-page report “North America Autonomous Vehicle (AV) Market 2020-2030 by Offering, Automation Level (Level 1 - Level 5), Vehicle Type, Power, ADAS Feature, Ownership, and Country: Trend Outlook and Growth Opportunity” is based on a comprehensive research of the entire North America autonomous vehicle market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. In this report 2019 is the base year for market analysis, with estimates and forecast covering 2020-2030. (Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.) In-depth qualitative analyses include identification and investigation of the following aspects: • Market Structure • Growth Drivers • Restraints and Challenges • Emerging Product Trends & Market Opportunities • Porter’s Fiver Forces The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify North America autonomous vehicle market in every aspect of the classification from perspectives of Offering, Automation Level, Vehicle Type, Power, ADAS Feature, Ownership, and Country. Based on offering, the North America market is segmented into the following sub-markets with annual revenue for 2019-2030 included in each section. • Hardware • Software • Service Based on automation level, the North America market is segmented into the following sub-markets with annual revenue ($ mn), average selling price, and shipment (units) for 2019-2030 included in each section. • Level 1 (Driver Assistance) • Level 2 (Partial Automation) • Level 3 (Conditional Automation) • Level 4 (High Automation) • Level 5 (Full Automation) Based on Vehicle Type, the North America market is segmented into the following sub-markets with annual revenue ($ mn) and shipment (units) for 2019-2030 included in each section. Passenger Vehicles • Car/Robo-taxi • Van/Shuttle Commercial Vehicles • Self-driving Trucks • Self-driving Buses Based on power, the North America market is segmented into the following sub-markets with annual revenue ($ mn) and shipment (units) for 2019-2030 included in each section. • Electric Cell • Fuel Cell • Hybrid Based on ADAS Feature, the North America ADAS System market is segmented into the following sub-markets with annual revenue ($ mn) for 2019-2030 included in each section. • Lane Assist (LA) • Crash Warning System (CWS) • Blind Spot Detection (BSD) • Adaptive Cruise Control (ACC) • Smart Park Assist (SPA) • Cross Traffic Alert (CTA) • Automatic Emergency Braking (AEB) • Traffic Jam Assist (TJA) • Intelligent Park Assist (IPA) Based on Vehicle Ownership, the North America market is segmented into the following sub-markets with annual revenue ($ mn) and shipment (units) for 2019-2030 included in each section. • Private Vehicles • Shared Vehicles Geographically, the following national/local markets are fully investigated: • U.S. • Canada For each of the aforementioned countries, market analysis and revenue/sales volume data are available for 2019-2030. The breakdown of major national markets by Automation Level, Vehicle Type, Power, and Ownership over the study years (2019-2030) is also included. The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players. Specifically, potential risks associated with investing in North America autonomous vehicle market are assayed quantitatively and qualitatively through GMD’s Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions. Key Players (this may not be a complete list and extra companies can be added upon request): AUDI AG Baidu BMW Group Daimler AG Delphi FCA Italy S.p.A. Ford Motor Company General Motors MAN SE Nissan Motor Co., Ltd Tesla, Inc. Toyota Motor Corporation Volkswagen AG Volvo Group Waymo LLC Zoox Inc. (Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)

1 Introduction 7 1.1 Industry Definition and Research Scope 7 1.1.1 Industry Definition 7 1.1.2 Research Scope 8 1.2 Research Methodology 10 1.2.1 Overview of Market Research Methodology 10 1.2.2 Market Assumption 11 1.2.3 Secondary Data 11 1.2.4 Primary Data 11 1.2.5 Data Filtration and Model Design 12 1.2.6 Market Size/Share Estimation 13 1.2.7 Research Limitations 14 1.3 Executive Summary 15 2 Market Overview and Dynamics 18 2.1 Market Size and Forecast 18 2.2 Major Growth Drivers 20 2.3 Market Restraints and Challenges 23 2.4 Emerging Opportunities and Market Trends 26 2.5 Porter’s Fiver Forces Analysis 29 3 Segmentation of North America Market by Offering 33 3.1 Market Overview by Offering 33 3.2 Hardware 35 3.3 Software 37 3.4 Service 38 4 Segmentation of North America Market by Automation Level 39 4.1 Market Overview by Automation Level 39 4.2 Level 1 (Driver Assistance) 46 4.3 Level 2 (Partial Automation) 48 4.4 Level 3 (Conditional Automation) 50 4.5 Level 4 (High Automation) 52 4.6 Level 5 (Full Automation) 54 5 Segmentation of North America Market by Vehicle Type 56 5.1 Market Overview by Vehicle Type 56 5.2 Passenger Vehicles 59 5.3 Commercial Vehicles 61 6 Segmentation of North America Market by Power 63 6.1 Market Overview by Power 63 6.2 Electric Cell 66 6.3 Fuel Cell 68 6.4 Hybrid 70 7 Segmentation of North America ADAS Market by ADAS Feature 72 7.1 Market Overview by ADAS Feature 72 7.2 Lane Assist (LA) 74 7.3 Crash Warning System (CWS) 75 7.4 Blind Spot Detection (BSD) 76 7.5 Adaptive Cruise Control (ACC) 77 7.6 Smart Park Assist (SPA) 78 7.7 Cross Traffic Alert (CTA) 79 7.8 Automatic Emergency Braking (AEB) 80 7.9 Traffic Jam Assist (TJA) 81 7.10 Intelligent Park Assist (IPA) 82 8 Segmentation of North America Market by Ownership 83 8.1 Market Overview by Ownership 83 8.2 Private Vehicles 86 8.3 Shared Vehicles 88 9 North America Market 2019-2030 by Country 90 9.1 Overview of North America Market 90 9.2 U.S. Market 93 9.3 Canadian Market 97 10 Competitive Landscape 100 10.1 Overview of Key Vendors 100 10.2 New Product Launch, Partnership, Investment, and M&A 104 10.3 Company Profiles 106 AUDI AG 106 Baidu 108 BMW Group 109 Daimler AG 110 Delphi 111 FCA Italy S.p.A. 112 Ford Motor Company 113 General Motors 114 MAN SE 115 Nissan Motor Co., Ltd 116 Tesla, Inc. 117 Toyota Motor Corporation 118 Volkswagen AG 119 Volvo Group 120 Waymo LLC 121 Zoox Inc. 122 11 Investing in North America Market: Risk Assessment and Management 123 11.1 Risk Evaluation of North America Market 123 11.2 Critical Success Factors (CSFs) 126 Related Reports and Products 129

Table 1. Snapshot of North America Autonomous Vehicle Market, 2019-2030 16 Table 2. Main Product Trends and Market Opportunities in North America Autonomous Vehicle Market 26 Table 3. North America Autonomous Vehicle Market by Offering, 2019-2030, $ mn 33 Table 4. Classification of Vehicles by Automation Level 40 Table 5. North America Autonomous Vehicle Market by Automation Level, 2019-2030, units 43 Table 6. North America Autonomous Vehicle Market by Automation Level, 2019-2030, $ mn 43 Table 7. North America Autonomous Vehicle Market by Vehicle Type, 2019-2030, units 56 Table 8. North America Autonomous Vehicle Market by Vehicle Type, 2019-2030, $ mn 57 Table 9. North America Autonomous Vehicle Market: Passenger Vehicles by Type, 2019-2030, $ mn 60 Table 10. North America Autonomous Vehicle Market: Commercial Vehicles by Type, 2019-2030, $ mn 62 Table 11. North America Autonomous Vehicle Market by Power, 2019-2030, units 63 Table 12. North America Autonomous Vehicle Market by Power, 2019-2030, $ mn 64 Table 13. North America ADAS Market by ADAS Feature, 2019-2030, $ mn 72 Table 14. North America Autonomous Vehicle Market by Ownership, 2019-2030, units 83 Table 15. North America Autonomous Vehicle Market by Ownership, 2019-2030, $ mn 84 Table 16. North America Autonomous Vehicle Market by Country, 2019-2030, $ mn 91 Table 17. U.S. Autonomous Vehicle Market by Automation Level, 2019-2030, $ mn 95 Table 18. U.S. Autonomous Vehicle Market by Vehicle Type, 2019-2030, $ mn 95 Table 19. U.S. Autonomous Vehicle Market by Power, 2019-2030, $ mn 95 Table 20. U.S. Autonomous Vehicle Market by Ownership, 2019-2030, $ mn 95 Table 21. Canada Autonomous Vehicle Market by Automation Level, 2019-2030, $ mn 99 Table 22. Canada Autonomous Vehicle Market by Vehicle Type, 2019-2030, $ mn 99 Table 23. Canada Autonomous Vehicle Market by Power, 2019-2030, $ mn 99 Table 24. Canada Autonomous Vehicle Market by Ownership, 2019-2030, $ mn 99 Table 25. Breakdown of North America Market by Key Vendor, 2019, % 102 Table 26. AUDI AG: Company Snapshot 106 Table 27. AUDI AG: Business Segmentation 106 Table 28. AUDI AG: Product Portfolio 107 Table 29. AUDI AG: Revenue, 2016-2018, $ mn 107 Table 30. AUDI AG: Recent Developments 107 Table 31. Risk Evaluation for Investing in North America Market, 2019-2030 124 Table 32. Critical Success Factors and Key Takeaways 127

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